{"id":48032,"date":"2022-03-25T20:51:53","date_gmt":"2022-03-25T20:51:53","guid":{"rendered":"https:\/\/www.talogy.com\/?post_type=case_study&#038;p=48032"},"modified":"2026-07-30T20:26:32","modified_gmt":"2026-07-30T20:26:32","slug":"first-direct","status":"publish","type":"case_study","link":"https:\/\/talogy.com\/fr\/etudes-de-cas\/first-direct\/","title":{"rendered":"first direct"},"content":{"rendered":"\n<section class=\"wp-block-group alignfull hero-variation-four has-white-breadcrumbs has-yellow-to-purple-gradient-background has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-a609642e wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-core-columns-is-layout-cb0a7ccb wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-8142d6ba wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/talogy.com\/fr\/\">Home<\/a><\/span> \/ <span><a href=\"https:\/\/talogy.com\/fr\/etudes-de-cas\/\">\u00c9tudes de cas<\/a><\/span> \/ <span class=\"breadcrumb_last\" aria-current=\"page\"><strong>first direct<\/strong><\/span><\/span><\/div>\n\n\n<h1 class=\"wp-block-heading has-xxxl-font-size\" style=\"font-style:normal;font-weight:800\">D\u00e9velopper l&rsquo;\u00e9quipe dirigeante pour permettre la transformation<\/h1>\n\n\n\n<p class=\"has-s-font-size wp-block-paragraph\" style=\"line-height:1.5\"><strong>Client:<\/strong> first direct<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"#form\">Prenez contact avec un de nos consultants expert<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<h2 class=\"wp-block-heading\">Le d\u00e9fi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">first direct est largement reconnue comme la meilleure banque en mati\u00e8re de service client, arrivant en t\u00eate des classements de la Customer and Markets Authority en 2018. Par cons\u00e9quent, l&rsquo;entreprise est dans une p\u00e9riode de croissance et de changement, s&rsquo;\u00e9tendant sur des march\u00e9s non traditionnels et d\u00e9veloppant sa capacit\u00e9 digitale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lorsque first direct a contact\u00e9 Talogy, l\u2019entreprise disposait d&rsquo;une \u00e9quipe dirigeante nouvellement form\u00e9e qui devait \u00e9tablir rapidement de nouvelles fa\u00e7ons efficaces de diriger et de collaborer. Il \u00e9tait vital pour first direct d&#8217;embarquer tous ses collaborateurs dans le processus de changement et l&rsquo;intelligence \u00e9motionnelle (IE) a \u00e9t\u00e9 identifi\u00e9e comme essentielle au succ\u00e8s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">La solution<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nous avons cr\u00e9\u00e9 un programme de d\u00e9veloppement d&rsquo;\u00e9quipe sur mesure comprenant des diagnostics, un coaching individuel et des ateliers anim\u00e9s. Le profil d&rsquo;intelligence \u00e9motionnelle et le Leadership Climate Indicator de Talogy ont \u00e9t\u00e9 utilis\u00e9s pour permettre aux leaders de&nbsp;:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>D\u00e9velopper leur intelligence \u00e9motionnelle afin d&rsquo;engager et de diriger leurs \u00e9quipes avec succ\u00e8s dans le processus de transformation<\/li>\n\n\n\n<li>Collaborer efficacement en \u00e9quipe<\/li>\n\n\n\n<li>Se challenger mutuellement et challenger leurs \u00e9quipes pour obtenir des performances \u00e9lev\u00e9es<\/li>\n\n\n\n<li>Se comporter \u00ab&nbsp;agitateurs positifs&nbsp;\u00bb, en adoptant et en favorisant un \u00e9tat d&rsquo;esprit de croissance.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Les r\u00e9sultats<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;\u00e9quipe dirigeante a constat\u00e9 une am\u00e9lioration des relations et des m\u00e9thodes de travail plus saines, en particulier dans les situations difficiles impliquant ambigu\u00eft\u00e9, tension des priorit\u00e9s et conflits. Outre des process plus fluides, une meilleure conscience de soi et une meilleure gestion ont permis au groupe de leadership et \u00e0 leurs \u00e9quipes d&rsquo;obtenir de meilleurs r\u00e9sultats.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De plus, les participants au programme de d\u00e9veloppement sont devenus des partisans du changement organisationnel. L&rsquo;entreprise d\u00e9passe tous ses objectifs de croissance et est en bonne voie pour r\u00e9aliser sa strat\u00e9gie digitale. Les concepts de l&rsquo;intelligence \u00e9motionnelle sont d\u00e9clin\u00e9s pour int\u00e9grer pleinement l&rsquo;importance de l&rsquo;intelligence \u00e9motionnelle dans l&rsquo;entreprise.<\/p>\n\n\n\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center has-border-color has-primary-500-border-color is-layout-flex wp-container-core-columns-is-layout-14a98bec wp-block-columns-is-layout-flex\" style=\"border-width:2px;border-radius:18px;padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-9f7ebb90 wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;flex-basis:100%\">\n<blockquote class=\"wp-block-quote talogy-quote is-style-large is-layout-flow wp-block-quote-is-layout-flow is-style-large--1\">\n<p class=\"wp-block-paragraph\">Talogy a cr\u00e9\u00e9 un <strong>environnement s\u00fbr<\/strong> o\u00f9 nous avons pu explorer les m\u00e9thodes de travail actuelles. Ils nous ont <strong>encourag\u00e9s<\/strong> \u00e0 nous <strong>challenger individuellement<\/strong> et mutuellement pour renforcer la <strong>collaboration<\/strong> et l\u2019efficacit\u00e9 des \u00e9quipes et <strong>aller de l&rsquo;avant<\/strong> de mani\u00e8re tr\u00e8s concr\u00e8te et tangible.<\/p>\n\n\n\n<p class=\"talogy-quote_author wp-block-paragraph\" style=\"font-style:normal;font-weight:400\">Rachel McNee<\/p>\n\n\n\n<p class=\"talogy-quote_author-title has-secondary-500-color has-text-color has-link-color wp-elements-cab5b95185f38158f1daa2b5210c460a wp-block-paragraph\" style=\"font-style:normal;font-weight:400\">Responsable RH, first direct<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-layout-constrained wp-block-group-is-layout-constrained has-background is-nowrap is-layout-flex wp-container-core-group-is-layout-fd27e88f wp-block-group-is-layout-flex\" style=\"background:linear-gradient(345deg,#00cece 0%,#4b0074 45%,#39045b 100%);margin-top:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-columns alignwide wp-container-content-9cfa9a5a is-layout-flex wp-container-core-columns-is-layout-f2293cd2 wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-white-color has-text-color has-link-color has-xxl-font-size wp-elements-153c096f8ce4a4ca0e1dd347620b0b8a\" id=\"form\">Vous faites face \u00e0 un d\u00e9fi similaire\u00a0? Parlez-en \u00e0 nos experts.<\/h2>\n\n\n\n<p class=\"has-secondary-900-color has-text-color has-teal-200-color has-link-color wp-elements-107b49b8960848f16fd0fd9a0f7f8174 wp-block-paragraph\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top has-white-background-color has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-style:none;border-width:0px;border-radius:16px;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained has-white-background-color has-background has-global-padding wp-container-core-group-is-layout-1d4118d3\" style=\"margin-top:0;margin-bottom:0;box-shadow:var(--wp--preset--shadow--elevation-200)\">\n<script data-ot-ignore type=\"text\/javascript\" src=\"https:\/\/js-eu1.hsforms.net\/forms\/v2.js\"><\/script> <script data-ot-ignore> (function() { function createHubSpotForm() { if (window.hbspt && window.hbspt.forms) { hbspt.forms.create({ region: \"eu1\", portalId: \"24974645\", formId: \"77d31f76-3088-4d81-b1a6-83a00afbd652\" }); } else { setTimeout(createHubSpotForm, 100); } } createHubSpotForm(); })(); <\/script>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Le d\u00e9fi first direct est largement reconnue comme la meilleure banque en mati\u00e8re de service client, arrivant en t\u00eate des classements de la Customer and Markets Authority en 2018. Par cons\u00e9quent, l&rsquo;entreprise est dans une p\u00e9riode de croissance et de changement, s&rsquo;\u00e9tendant sur des march\u00e9s non traditionnels et d\u00e9veloppant sa capacit\u00e9 digitale. Lorsque first direct [&hellip;]<\/p>\n","protected":false},"featured_media":119412,"parent":0,"comment_status":"open","ping_status":"closed","template":"general-template","meta":{"_acf_changed":false,"wds_case_study_client_name":"first direct","wds_case_study_alternate_title":"D\u00e9velopper l'\u00e9quipe dirigeante pour permettre la transformation","wds_case_study_client_logo":"https:\/\/talogy.com\/wp-content\/uploads\/2025\/09\/logo-first-direct-2026.svg","footnotes":""},"tags":[],"case_study_assessment_type":[917,925,933],"tax_category":[],"tax_industry":[546],"case_study_talent":[726,730,732],"class_list":["post-48032","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","case_study_assessment_type-assessment-development-centers-fr","case_study_assessment_type-intelligence-emotionnelle","case_study_assessment_type-leadership-fr","tax_industry-banque-assurance","case_study_talent-creer-culture-resiliente-flexible","case_study_talent-developper-collaborateurs-monde-demain","case_study_talent-developper-leaders-daujourdhui-demain"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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