{"id":23416,"date":"2022-11-05T02:20:53","date_gmt":"2022-11-05T02:20:53","guid":{"rendered":"https:\/\/www.talogy.com\/case-study\/waterstones\/"},"modified":"2025-11-30T00:44:26","modified_gmt":"2025-11-30T00:44:26","slug":"waterstones-manager-assessments","status":"publish","type":"case_study","link":"https:\/\/talogy.com\/en-ae\/case-studies\/waterstones-manager-assessments\/","title":{"rendered":"Waterstones"},"content":{"rendered":"\n<section class=\"wp-block-group alignfull hero-variation-four has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-b8cc06b1 wp-block-group-is-layout-constrained\" style=\"background:linear-gradient(135deg,rgb(255,255,255) 15%,rgb(255,242,178) 41%,rgb(232,206,255) 79%,rgb(181,93,255) 100%);padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-6a165bb8 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/talogy.com\/en-ae\/\">Home<\/a><\/span> \/ <span><a href=\"https:\/\/talogy.com\/en-ae\/case-studies\/\">Talogy client success stories<\/a><\/span> \/ <span class=\"breadcrumb_last\" aria-current=\"page\"><strong>Bookshop Manager Assessment<\/strong><\/span><\/span><\/div>\n\n\n<h1 class=\"wp-block-heading has-secondary-900-color has-text-color has-link-color has-xxxl-font-size wp-elements-400751733c6e1b6847e742c3fb4fe64a\" style=\"font-style:normal;font-weight:800\">Bookshop Manager Assessment<\/h1>\n\n\n\n<p class=\"has-secondary-900-color has-text-color has-link-color has-s-font-size wp-elements-751371e78ae48513d8371af2436b0db6\" style=\"line-height:1.5\">Client: Waterstones<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"#form\">Connect with an expert<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group novashare-pattern has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><style>.ns-block-a981647f-9762-4203-b675-3a3bf9edfafe .ns-button{--ns-btn-color:#A335FF}.ns-block-a981647f-9762-4203-b675-3a3bf9edfafe .ns-button:hover{--ns-btn-color:#fff}body .ns-block-a981647f-9762-4203-b675-3a3bf9edfafe a.ns-button:hover .ns-button-wrapper>span{box-shadow:none !important;filter:brightness(1) !important}.ns-block-a981647f-9762-4203-b675-3a3bf9edfafe 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81.2 56.1 130.5c0 101.8-84.9 184.6-186.6 184.6m101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8s-14.3 18-17.6 21.8c-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7.9-6.9-.5-9.7s-12.5-30.1-17.1-41.2c-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2s-9.7 1.4-14.8 6.9c-5.1 5.6-19.4 19-19.4 46.3s19.9 53.7 22.6 57.4c2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4s4.6-24.1 3.2-26.4c-1.3-2.5-5-3.9-10.5-6.6\"\/><\/svg><\/span><span class='ns-button-label ns-button-block ns-hide'><span class='ns-button-label-wrapper'>WhatsApp<\/span><\/span><\/span><\/a><a href='' aria-label='Share via Email' target='_self' class='ns-button email' rel='nofollow'><span class='ns-button-wrapper ns-button-block'><span class='ns-button-icon ns-button-block'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M502.3 190.8c3.9-3.1 9.7-.2 9.7 4.7V400c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V195.6c0-5 5.7-7.8 9.7-4.7 22.4 17.4 52.1 39.5 154.1 113.6 21.1 15.4 56.7 47.8 92.2 47.6 35.7.3 72-32.8 92.3-47.6 102-74.1 131.6-96.3 154-113.7M256 320c23.2.4 56.6-29.2 73.4-41.4 132.7-96.3 142.8-104.7 173.4-128.7 5.8-4.5 9.2-11.5 9.2-18.9v-19c0-26.5-21.5-48-48-48H48C21.5 64 0 85.5 0 112v19c0 7.4 3.4 14.3 9.2 18.9 30.6 23.9 40.7 32.4 173.4 128.7 16.8 12.2 50.2 41.8 73.4 41.4\"\/><\/svg><\/span><span class='ns-button-label ns-button-block ns-hide'><span class='ns-button-label-wrapper'>Email<\/span><\/span><\/span><\/a><a href='' aria-label='Share on more networks' target='_blank' class='ns-button share' rel='nofollow' onClick='event.preventDefault();'><span class='ns-button-wrapper ns-button-block'><span class='ns-button-icon ns-button-block'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"-32 0 512 512\"><path fill=\"currentColor\" d=\"M352 320c-22.608 0-43.387 7.819-59.79 20.895l-102.486-64.054a96.55 96.55 0 0 0 0-41.683l102.486-64.054C308.613 184.181 329.392 192 352 192c53.019 0 96-42.981 96-96S405.019 0 352 0s-96 42.981-96 96c0 7.158.79 14.13 2.276 20.841L155.79 180.895C139.387 167.819 118.608 160 96 160c-53.019 0-96 42.981-96 96s42.981 96 96 96c22.608 0 43.387-7.819 59.79-20.895l102.486 64.054A96.3 96.3 0 0 0 256 416c0 53.019 42.981 96 96 96s96-42.981 96-96-42.981-96-96-96\"\/><\/svg><\/span><span class='ns-button-label ns-button-block ns-hide'><span class='ns-button-label-wrapper'>Share<\/span><\/span><\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full has-custom-border\"><img decoding=\"async\" width=\"770\" height=\"578\" src=\"https:\/\/talogy.com\/wp-content\/uploads\/2025\/04\/iStock-2175497396_770x578_light_grey.jpg\" alt=\"\" class=\"wp-image-108939\" style=\"border-radius:10px;box-shadow:var(--wp--preset--shadow--elevation-300)\" srcset=\"https:\/\/talogy.com\/wp-content\/uploads\/2025\/04\/iStock-2175497396_770x578_light_grey.jpg 770w, https:\/\/talogy.com\/wp-content\/uploads\/2025\/04\/iStock-2175497396_770x578_light_grey-300x225.jpg 300w, https:\/\/talogy.com\/wp-content\/uploads\/2025\/04\/iStock-2175497396_770x578_light_grey-768x576.jpg 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<p>The reputation of Waterstones is built upon the knowledge and enthusiasm of their 4,500 booksellers who love great books and are dedicated to finding the titles that their customers want. They strive to create places where people can go to browse, new readers are encouraged and booksellers are passionate about the books they sell.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The challenge<\/h2>\n\n\n\n<p>In 2013 Waterstones began a company-wide consultation with around 560 management-level staff, as it prepared for a restructure set to emphasize traditional shop floor bookselling, creating a new Bookshop Manager role, which would, in the words of James Daunt, Managing Director, \u201ccall on different skills.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The solution<\/h2>\n\n\n\n<p>It was clear from the outset that the process had to meet a number of aims, namely:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Objectivity \u2013 The assessment had to provide each candidate with a fair and equal opportunity to demonstrate their abilities relative to the new Bookshop Manager position while ensuring robust measurement of the agreed criteria.<\/li>\n\n\n\n<li>Sensitivity \u2013 As the process would impact those involved and the business as a whole, effective communication of the approach was paramount.<\/li>\n\n\n\n<li>Efficiency \u2013 With circa 500 managers in scope, the process had to be implemented quickly in order to minimize the operational impact.<\/li>\n<\/ul>\n\n\n\n<p>Our consultants spoke to subject matter experts to gain a thorough understanding of the new role, the Waterstones&#8217; environment and the requirements and expectations of Bookshop Managers in the future.<\/p>\n\n\n\n<p>We then designed a series of bespoke exercises set in the organisational context, replicating a Waterstones shop environment and providing candidates with a realistic preview of the responsibilities and challenges of the new role. Various methods, including a webinar, were used to communicate the process to candidates prior to the assessment centres taking place.<\/p>\n\n\n\n<p>Centres were then delivered on a regional basis across a two-week period with two centres running in each location per day. Selected Waterstones assessors were fully trained in the behavioural assessment process and, by working alongside our consultants, we ensured a combination of high quality assessment combined with relevant business context. At the end of each day, a final scoring matrix with key strengths and development needs was created for each candidate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The results<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An analysis of the assessment centre outputs allowed Waterstones to see that the right people had been selected.<\/li>\n\n\n\n<li>In a two-week period, we assessed 341 candidates across six regional locations using over 50 consultants.<\/li>\n\n\n\n<li>82% of the appointed candidates showed an awareness of their local community and core customers, working to ensure that the bookshop was aligned with the local demographic.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center has-border-color has-primary-500-border-color has-white-color has-text-color has-link-color wp-elements-d1f843c13090b9e62e67a5666b8fc7e0 is-layout-flex wp-container-core-columns-is-layout-0689879a wp-block-columns-is-layout-flex\" style=\"border-width:2px;border-radius:18px;padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-470e7e12 wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;flex-basis:100%\">\n<blockquote class=\"wp-block-quote talogy-quote is-style-large is-layout-flow wp-block-quote-is-layout-flow is-style-large--1\">\n<p class=\"has-teal-500-color has-text-color has-link-color wp-elements-355641208fb84ab694eb42587080576a\">It is particularly important that we do this because more than ever before our managers will be central to our ability to deliver effective bookshops: the decisions that define the character of our bookshops will fall to them in the new role. The future of Waterstones ultimately rests on the skill and effort of the bookselling teams in our shops and the leadership given to them.<\/p>\n\n\n\n<p class=\"talogy-quote_author has-white-color has-text-color has-link-color wp-elements-a1880e7ad688ccd259457f4de221fff2\" style=\"font-style:normal;font-weight:400\">James Daunt<\/p>\n\n\n\n<p class=\"talogy-quote_author-title has-secondary-500-color has-text-color has-link-color wp-elements-9e33bf3d7c09712d9164a24e5c7d68b4\" style=\"font-style:normal;font-weight:400\">Managing Director<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-black-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-85518bf0 wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-primary-500-color has-text-color has-link-color has-xxl-font-size wp-elements-3c428ba165352dd981c3a0ddcd49c1f7\" id=\"form\">Do you have a similar challenge? Talk to our experts.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top has-border-color has-primary-500-border-color has-white-background-color has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-width:2px;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group has-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-b807a22d wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<script data-ot-ignore type=\"text\/javascript\" src=\"https:\/\/js-eu1.hsforms.net\/forms\/v2.js\"><\/script>\n\n<script data-ot-ignore>\n(function() {\n    function createHubSpotForm() {\n        if (window.hbspt && window.hbspt.forms) {\n            hbspt.forms.create({\n                region: \"eu1\",\n                portalId: \"24974645\",\n                formId: \"cae533e7-4bc4-4718-9484-10d52830550b\"\n            });\n        } else {\n            setTimeout(createHubSpotForm, 100);\n        }\n    }\n    createHubSpotForm();\n})();\n<\/script>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Bookshop Manager Assessment Client: Waterstones The reputation of Waterstones is built upon the knowledge and enthusiasm of their 4,500 booksellers who love great books and are dedicated to finding the titles that their customers want. They strive to create places where people can go to browse, new readers are encouraged and booksellers are passionate about [&hellip;]<\/p>\n","protected":false},"featured_media":118822,"parent":0,"comment_status":"open","ping_status":"closed","template":"general-template","meta":{"wds_case_study_client_name":"Waterstones","wds_case_study_alternate_title":"Bookshop manager assessment","wds_case_study_client_logo":"https:\/\/talogy.com\/wp-content\/uploads\/2025\/09\/logo-Waterstones.svg","footnotes":""},"tags":[],"case_study_assessment_type":[803,805,809],"tax_category":[],"tax_industry":[501],"case_study_talent":[598],"class_list":["post-23416","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","case_study_assessment_type-ability-aptitude-en-ae","case_study_assessment_type-assessment-development-centres","case_study_assessment_type-candidate-screening-en-ae","tax_industry-retail-en-ae","case_study_talent-assessing-restructure-redundancy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Waterstones improves their bookshop management - Talogy<\/title>\n<meta name=\"description\" content=\"Leading British book retailer Waterstones successfully implemented a workshop to train managers in behavioural assessment. 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